Saturday, August 6, 2011

Choosing the .Biz Domain Name

By Stanely Johnanson


Selecting the best domain names is very important and will effect your dot biz for several years to come. Your domain name is the very first thing that will brand your eBiz so carefully selecting it is critical. Sizeable companies can pick a silly or indefinable domain name and make it well known by spending millions of dollars per year on advertising. For the small and medium-sized eBiz that's not possible so there are a few tenets to choosing a domain name.

1. Include a highly searched keyword in your name. Many have success employing a main keyword or key-phrase in their domain name. This way humans visitors will speedily understand the theme or idea for your internet site. When seeing your domain name a searcher should immediately get a feeling of what content they are expecting to find by going to your site. In addition, this can be another way for the search site spiders to find and specify the site.

2. Select a narrow niche for your dot biz domain name. Typically, unless you plan to spend a lot on marketing your biz domain the narrower the niche the better and this has effects on your domain name. As an example, your internet site may be about animals, pets, moggies, or coaching pussies. Notice the way the example goes from a very general subject to a narrower niche. Using this example you could select cattraining.com, cat-training.com or train-your-cat.com as a domain name. You could, of course, target an even smaller group with "kitten coaching" or "Persian cat training" and such like. This is also why research and forethought is mandatory though. If your niche is too wide there's too much competition. If it is too narrow you might not attract enough traffic or be able to expand in the future without changing your name. Anytime you change a domain name you risk losing all the branding and many past consumers.

3. The shorter the domain name the better. It is simpler to remember and some search websites give a little more credit for a shorter name. Nevertheless, avoid a clumsy or absurd name simply to keep it short.

4. Avoid dashes in the name if feasible. It just adds a personality (s) and makes the name longer. Usually you would need dashes if there are rather more than two words so it is simpler for human readers to quickly understand. A dash also helps if it appears to be confusing without it.




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Before you can set up your own website you must first register for a unique domain name. Learn how to register a domain name with help from a professional in this free video clip on the Internet. The domain name registration process can be confusing to first time buyers. There are a number of terms to worry about. Hopefully, with the information here, you'll be able to successfully register domain names while avoiding the pain that can sometimes come from the domain registration process


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