Thursday, January 12, 2012

Picking A Domain Name That Most Matches Your Business

By Jean Bruller


Domains are a critical component of any business no matter what the industry, products or services being sold. The main goal of a catchy URL is to have potential customers find you quickly with as little effort as possible to give you the most profits.

It is preferable if the domain name matched the business name. A business called Gifts and Trinkets would do well with a URL such as giftsandtrinkets.com. If that is taken, then there are two choices to make: either give up the name altogether, or choose a different URL. Normally, it is much easier to go with option number two.

A second thing to keep in mind is the length of the domain names. Keeping it short may be better, as it is easier to type and remember for customers. However, it should not be so short that it has no meaning. A URL such as budgetworksheets.com is usually better than monthlyandyearlybudgetworksheetsforthewholefamily.com.

The use of hyphens is also an important consideration when selecting the domain names. Using hyphens can be tricky, because many people are used to typing URLS as one long word rather than hyphenating it. As an example, Mycontactlist.com is easier to type than my-contact-list.com.

Correct spelling is an important consideration in choosing the right URLs. Words that can be easily misspelled (think of practice/practice, centre/center, theatre/theater) should be used with care and caution. If you spell it one way and a potential customer spells it another, you may be losing some profits. A good solution would be to register both spellings and have one redirected to your primary site.

Extensions will also need to be thought of when choosing a URL. Dot com is by far the most popular, but there are other very suitable alternatives, like . Org, . Net, and . Biz that will do the job just as well. If you choose an extension other than . Com, be sure to advertise your site with the full extension; otherwise, people will assume a . Com extension and visit the wrong site. That means lost customers and fewer profits for you and your business.

These are a reflection of your business and the types of products or services you sell. It needs to be meaningful to the person who is typing the URL. Having a domain name of dogandcattoys.com if you only sell dog and cat food is not only misleading, it is completely inappropriate.

There is much to consider when choosing domain names that reflect your business. The URL should be the same as your business name, but this is not always possible. The use of hyphens, spelling, length and extensions also need to be considered. A proper, catchy domain name is a critical factor in the success of your online venture. Once chosen, it is difficult to change so think long and hard before making your final decision. You do not have to use the first name you come up with.




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Tuesday, January 3, 2012

Domain Flipping What You Need To Know

By Jamey Bordeleau


There are new programs being released all the time that try to reveal the latest methods for earning money on the internet. A system that has been around for many years is the domain name marketplace which still has the possibility of making you some fast money. If you currently have domains and websites, these are virtual real estate which could be traded for a potentially decent profit. In this article, we will examine what can help make a domain valuable.

It is a inescapable fact that some very valuable domains have been purchased and sold over the years and if you are just getting into into this marketplace you will run into people who do this full time. The dot com extension is the most valuable and the one word type of domains are long gone when it comes to availability as they are for nearly all of the others such as dot net and dot org. Nonetheless, there is still decent money to be made if you know what you are looking for and this demands you to become familiar with the marketplace.

The first sort of domain we can examine are short domains and as a general guideline the shorter the name the more precious it can be. A domain along these lines has the potential to be branded and this is the key reason why they are sought after especially to be used in areas such as social websites. Clearly, some will be a lot more marketable than others and so you need to acquire a feel for what looks right. You should start to get an instinct for what is right here and by looking for what actually sells and for what price level, your understanding of what causes interest will increase.

Domain names based on keywords and phrases is the next area we can take a look at and these can be found in a similar way as researching markets on the internet. Google's keyword tool is utilized by many people for investigation in internet marketing and, in domaining, the exact match settings are often used. If a specific phrase has a high exact keyword count and that precise domain is available it could be worth registering. The dot com will without exception have the most value but is the more than likely to be unavailable and so dot net and dot org can still be a good investment. As you become more competent, you will get an idea as to what niche markets are the most profitable as this will influence the price paid for domains.

A further area of expanding interest for domainers are extensions relating to particular international locations such as the UK and Germany. The explanation is that there are still domains readily available in potentially high value markets that could therefore make sound investments. If you view the market, you will discover that you are more aware of where the value is. DNForum, NamePros and Sedo are all websites that specialize in buying and selling domains and so you should spend some time there.




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Monday, January 2, 2012

Domains - Tips for Proper Domain Registration

By Anthony Jones


Getting your very own domain is a huge step for any online endeavor. It changes the entire way you work. Some people get domains for personal reasons, however, most people use them as a means of making money. There are quite a lot of clever ways of making money through using a domain, and most are very profitable.

.com is already taken. Everyone knows that.com is the most common, competitive, and often costly URL extension. If the.com domain you want is already taken, or is out of your price range, a.us domain is a great fallback.

It's also very difficult to find domains that are up for sale. However, this can be sidestepped by using any programs on the internet that allow you to search for domain name availability. Checking any ideas for domain names you have against these is a good strategy for finding names up for grabs. These can be found through a simple internet search, usually.

It can get you more geo-targeted exposure. Since.us is a country code, having a.us domain can make your website more visible to your target audience in the USA. This is especially true if your server is hosted in the United States, your business is located in the US and your domain name information is registered to an address in the US.

Another thing I see many website owners use hyphens in their domain name. Do not do this because it's extremely hard for customers to remember the hyphen. People may remember your website name I forgot that you had a hyphen within the domain. Your promotion might help another business make some sales! To be on the safe side just don't do it.

It's a great extension for a blog or contact page. What's better than contact.us? Certainly not contactus.com! Make your blog stand out and add a personal touch by hosting it at a .us domain. That way your readers know they are reading your blog, not just some company's with a generic ".com" extension.

The list of money makers you can create just with a domain name is virtually never-ending, and it just keeps on growing as more people come up with ideas. Finding the right combination of strategies to suit your intentions takes time, but is definitely worth it.




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Before you can set up your own website you must first register for a unique domain name. Learn how to register a domain name with help from a professional in this free video clip on the Internet. The domain name registration process can be confusing to first time buyers. There are a number of terms to worry about. Hopefully, with the information here, you'll be able to successfully register domain names while avoiding the pain that can sometimes come from the domain registration process


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